Hello! I’m Alberto, and I’m a 24-year-old designer based in Barcelona.

My work sits at the intersection of design, branding and creative direction. I’m deeply interested not only in how things look, but in the ideas behind them, developing concepts, building visual languages and shaping projects with intention.

I approach each project as more than just a design task. For me, it’s about understanding the core idea, exploring different directions and crafting something that feels coherent, meaningful and distinctive. This mindset has naturally led me towards a more creative direction role, where thinking, conceptualizing and defining the vision are as important as the execution itself.

I also have a strong interest in photography, which I often bring into my projects. I don’t just capture images, I carefully edit and manipulate them so they feel fully part of the concept and visual identity I’m building. This way, photography becomes another tool to expand the project’s language, adding depth and coherence while keeping every detail intentional.

In my portfolio, you’ll find a selection of projects that reflect this way of working. Projects like “El Llobregat Suena” and “One Pro” are strong examples of concept-driven work, where narrative and visual identity are closely connected. Alongside these, I’ve also developed projects such as “Alboroto” and “Roots of Rhythm”, focused on building identities with a clear sense of branding and real-world application.

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