IMPRONTA


SCRAPWORLD 2025
VISUAL ASSETS
 In April 2025, I had the opportunity to collaborate with Scrap World, a prominent Spanish brand that merges music, fashion, and urban culture through large-scale events.

For this edition of the event, I was responsible for designing the visual content for their 360° LED screen, located in the central space of the venue. This large-scale display played a key role in shaping the immersive experience of the event. The visuals showcased the line-up of artists, as well as Nike collections and exclusive Scrap World apparel, all while maintaining a dynamic, high-energy aesthetic aligned with the brand’s identity.

In addition to the screen content, I also created visual assets for Instagram ads, helping to promote the event in the lead-up through animated and static pieces tailored for digital platforms.

This project allowed me to explore motion design, spatial composition, and branding in a live event context—bringing together fashion, music, and design in one cohesive visual system.

ALBERTO HIDALGO